We ended Part 1 with the acknowledgement of the unique merch ideas of Stones Throw. But I also came to the conclusion that many examples of labels “pushing it beyond the sale of MP3s” had developed their bases in a more “tangiable era” of music. So the question is: How do I get Uncommon Records to where Stones Throw is at, basically starting today – even though we’ve been around for a few years. Read all about it in the second part of ‘How Do We Become Stones Throw?’